What are 3 words people use to describe you?
Funny. Hard working. Personable.
What are you most grateful for?
Family! My wife, our wonderful children and our amazing grandchildren!
What gets you excited about life?
I love being involved with family activities and always look forward to being together with my children and grandchildren.
What personal accomplishments are you most proud of?
Starting successful businesses, inventing and obtaining a patent, my mission, raising responsible children and being a good neighbor.
What do you love to do outside of work?
Golf, golf, and flying my remote controlled airplanes. Did I mention golf?
What do you enjoy most about insurance?
As someone who has started and built successful businesses, I like simplifying the complicated and protecting what matters to business owners so that they can focus on what they love and do best.
How do you define success?
In life, the mark you leave on others and how they speak of you when you aren’t around. In business, improving the lives of others while providing a good life for my family.
Bruce Mortensen serves as Business Development with ISU Cunnington & Associates. Bruce focuses on identifying best-in-class businesses and introducing them to The Captive Advantage.
Bruce’s career in insurance began in 1989 as the owner of a retail Farmers Insurance agency in the San Francisco Bay Area. Bruce oversaw every aspect of the client experience from marketing, solicitation, coverage analysis, policy issuance and renewal servicing for thousands of households and businesses throughout Northern California. In 1996 Bruce sold his agency and returned to his Southern Idaho roots, relocating his family to Burley Idaho. An entrepreneur and inventor at heart, Bruce spent the next 10 years acquiring, building and developing businesses and products to serve the dairy and farming industries. In 2006 Bruce joined ISU Cunnington to expand their group captive insurance practice throughout Idaho and Utah. Bruce leverages a lifetime of experience in the dairy and farming industries to develop new business relationships for ISU Cunnington.
Bruce is an avid outdoorsman. In his spare time, he enjoys building and flying model airplanes and rarely turns down a round of golf with friends. A passionate inventor, Bruce holds one U.S. patent and has four inventions. Bruce and his wife reside in Burley, Idaho where they love to coordinate large family gatherings with their children and grandchildren.